The odds of survival for a startup are daunting at best. Nine out of 10 startups fail in their first year. Failure is so common, in fact, that many entrepreneurs have taken to penning failure post-mortems to determine where things went wrong, in the hopes that others will learn from their mistakes.
To read the full article click here.
You have your business now and it’s a great one too. However, you have a road block….how will you stand out from others?
This short article will give you 3 options on how to just do that…stand out!
Starting your business can be the most difficult task you do but it’s so worth it in the end. One thing you need to consider is do you need a permit or a license to operate? This article will help guide you through the process. If you still have questions why not visit this helpful site:
Full article on permits and licenses here.
More Marketing Tips for You!
In last month’s newsletter we shared the importance of the Value Proposition – that important component that helps you recognize what value you bring to your customers and why a customer should purchase from you.
So this month, let’s take that value proposition and discuss how you can deliver that message to your customers.
Successful Marketing Tip #1
The challenge with marketing is that it’s not as simple as we think it should be. It’s not just about a few fancy Instagram photos, or some Facebook posts. You’ve got a website? Great! But what is it doing for you? You’ve been putting up flyers or pamphlets around town? Great! But are people really looking at them?
It’s important to look at Marketing as a plan, as a process, and as a strategy. Let’s dive in to the most important component of that plan, shall we?
As StartUp Coach, I will often get asked how to prepare the financials as part of the Business Plan. Where do the numbers come from? How do I determine my sales when I don’t have a crystal ball?
Our StartUp Business Series continues with a look at Financial Forecasting for both the StartUp and for existing businesses trying to forecast for the future.